Brand kit

Logos, colours, fonts and rules for presenting KATZ — for partners, press and our own team.

Download brand kit (ZIP, 2.2 MB) Mastheads Nr. 001–067 (SVG ZIP, 3.5 MB)

Logo

The logo stacks three lines: KATZ in Orbitron Black, the German name in Fraktur, and the English name in Orbitron Regular. KATZ always spans exactly the width of the German name.

Full lockup — default

On dark backgrounds

Compact — when the English line would be too small

Wordmark — tight spaces

Monogram — icons only

• Clear space: at least the height of the Fraktur line on every side.
• Minimum size: full lockup 240 px (40 mm); compact 160 px (28 mm); wordmark 80 px (15 mm). Below 64 px, use the monogram.
• Never stretch, rotate, recolour outside the palette, add effects, set KATZ in Fraktur or the German name in Orbitron, or pair the logo with memes.

Colours

• Ink#111418Logo, headlines, text
• Paper#F4F0E6Backgrounds
• Prussian Blue#003153The one brand accent
• Graphite#3A3F45Secondary text
• Slate#5B6067Captions, subtitles
• Signal Cyan#6CD6FFDigital accent, dark backgrounds only
• Gold#EEC464Rare highlight

Typography

Font	Use
Orbitron (Black, Regular)	The KATZ wordmark and the English subtitle
UnifrakturMaguntia	The German name only
Barlow (Regular, SemiBold)	Interface and short texts
IBM Plex Mono (Regular, Medium)	Rails, dates, labels and data

All four are free under the SIL Open Font License and are included in the kit.

Contact

Press and partnership questions: editor@katz.news.